Selena Gomez´s eco fashion line

Already a favorite in movie and music showbiz, Selena Gomez channels her different inner creativity by announcing a fashion venture. According to Women´s Wear Daily (WWD), the Disney star and pop singer is teaming up with a group of industry experts that consists of Tony Melillo and Sandra Campos to launch her own fashion line, dubbed “Dream Out Loud by Selena Gomez“.

Growing up in Texas, I was sort of close-minded and kind of a tomboy, but as I´ve traveled, I found such a love of clothes,” says Selena of her new venture. “It´s really always been a dream of mine to have a line.”

When I met Tony and Sandra, I was instantly comfortable with them and now they are like family to me,” gushes Selena about her business partners. “They are so creative and I love how I can just call them up whenever and talk to them about everything, even if it´s just about changing a button. They´ve been so cool about everything.”

“Dream Out Loud by Selena Gomez” is said focusing on “pretty, feminine and bohemian” clothing, which Selena claims mirrors her own style. The collection will among others include dresses, floral printed tops, jeans, skirts, jackets and some accessories such as scarves and hats.

The range, according to WWD, will be made in an “organic soft cotton and all fabrics are recycled or eco-friendly in some way, which was important to Gomez.” As a start, a full sportswear collection will be launched in fall 2010.

With my line, I really want to give the customer options on how they can put their own looks together,” Selena explains further. “I want the pieces that can be easy to dress up or down, and the fabrics being eco-friendly and organic are super important. Also, the tags will all have some of my inspirational quotes on them. I´m just looking to send a good message.”

Nicola
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