On December 9th 2009, the global fashion industry, CSR experts and politicians gathered at the Copenhagen Opera House in Denmark to kick-start the ambitious initiative Nordic Initiative Clean and Ethical- NICE.
NICE – and this event – focused on social responsibility and sustainability in the fashion and clothing industry. The summit included a sustainable fashion show presented by the new generation of Nordic fashion designers.
The Nordic Initiative Clean and Ethical (NICE) is a Nordic project with the main purpose of raising awareness and practices within responsible and sustainable business methods. This is a process which undoubtedly involves a high level of new information and learning and it should therefore be emphasised that NICE is an educational process making knowledge, network and information available for the fashion industry.
The project is initiated by the Nordic fashion organisations, which jointly have created the Nordic Fashion Association (NFA). In a time where Corporate Social Responsibility (CSR) and sustainability increasingly are becoming a natural part of business practices, it is unavoidable for the fashion industry to engage in the matter and take action. Besides the actual need for engaging in this project, the Nordic fashion companies have shown a great interest in such an initiative as they are constantly faced with challenges on the matter, challenges which will be easier to unravel as a united body.
NICE put emphasis on the entire process of starting to work with CSR and sustainability. This way, companies and designers will be involved in setting the agenda, in order for the industry to be able to, as a united body, move forward towards a more sustainable focus.
Nicola
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