An ethical, vegan condom
A little while back I showed you some condom couture, well now there is a vegan-friendly condom! Touted as the ultimate disposable tool for safe sex, most people never give much thought to them. Sure, some people might feel awkward buying them, and condoms make these funny-looking little circles when they’re put inside a wallet for a while. Otherwise, there’s not much to think about when it comes to condoms.
The Colorado-based Sir Richard’s Condom Company, however, has thought long and “hard” about them. It has released a line of ethical, vegan-friendly condoms-four varieties in all-and its slogan is “Doing good never felt better.”
Sir Richard’s condoms are also socially conscious, ethical little pieces of latex. Through its buy-one-give-one policy (similar to that of TOMS Shoes), each condom purchased in the U.S. translates to one donated to a country in need. The more, the merrier, it says.
Currently, it is working with Partners in Health in Haiti in an effort to deal with the condom shortage there. Sir Richard’s is donating its first batch of condoms to Haiti this winter.
Free of the dairy product casein, the condoms are also vegan friendly. An ethical, vegan-friendly condom. Remember: “Doing good never felt better.”
Yep. Sir Richard’s is tongue-in-cheek about everything (just look at its name!) Its playful irreverence is plain to see when it promoted its friendly little rubbers.
To promote its condoms, special fanny packs (yes, fanny packs) were placed on bikes around major cities like LA, San Francisco and Boulder. On the hang tag, an explanation was offered: “This is a complimentary fanny pack. When worn as a fashion accessory by a man, it makes for excellent birth control. No man has ever been seduced while wearing a fanny pack in the history of the fanny pack.”
“In the event you prefer your birth control to involve actual intercourse, may we suggest Sir Richard’s Condoms.”
Sir Richard’s also gets around quite a bit, and it gets around in a stylin’ ’71 Volkswagen van. By using the ultimate hippie van, it spreads word of its socially driven mission and hands out samples of the condoms.
The van, dubbed the Lady Lucy, sports an ultra-bright, checkered green-white-black design and is currently making her rounds to college campuses around California—safely, of course.
When shown the picture of Lady Lucy, the group agreed that it was “pretty cool.” Marin said, “It looks like they’re having fun.”
Mia Herron, the marketing and communications director of Sir Richard’s, spoke affectionately about Lady Lucy. “We as a team have an affinity for VW buses,” she said. Lady Lucy was found in good working condition, and from there, “We all fell in love.”
The tour bus is driven by Herron herself, as well as Mathew Gerson, chief brand ambassador of Sir Richard’s.
Lady Lucy makes stops at college campuses, community events, stores and even concerts—Sir Richard’s was even the official condom of Bonnaroo, a music festival in Manchester, TN.
The van was also at various grassroots efforts in the LA area, as well as a number of pride parades, spreading the love.
Via The Daily Titan
Nics xx
