Green Carpet Challenge represents at London Fashion Week
byThe Green Carpet Challenge, founded by Livia Firth, exists to showcase to the world that ethical fashion can be in vogue and red carpet worthy.
green carpet challenge
Bradley Cooper Dons Eco Fashion at the Golden Globes
byThe “Silver Linings” star is this year’s first major actor to wear eco fashion on the red carpet at the Golden Globes and participate in Livia Frith’s 2013 Green Carpet Challenge.
Lily Cole joins the Green Carpet Challenge
byThe British beauty is the latest famous face to take part in Colin Firth´s wife Livia´s Green Carpet Challenge by wearing an ´old´ gown to the Cannes premiere of her latest movie, Snow White and the Huntsman, last month (May 12).
Cameron Diaz joins the Green Carpet Challenge
byCameron Diaz took part in Livia Firth´s Green Carpet Challenge at the Met Costume Institute Gala in New York on Monday night.
Livia Firth launches eco fashion label
byLivia Firth, Eco Age´s creative director, who’s married to Oscar-winning actor Colin Firth, has unveiled the first in a luxury line of clothing and accessories aptly known as Livia Firth Design.
Eco Fashion at the Oscars
byMeryl Streep is the latest celeb to don an eco chic gown this awards season. Streep donned a striking gold Lanvin dress to the Academy Awards last night in Los Angeles.
Haute Ecouture at the BAFTAs
byWhile the Grammys were taking place at the Staples Centre in Los Angeles last night, most of the Hollywood elite were in England for the BAFTA awards.True to her promise, Livia Firth got some major stars to join her in her Green Carpet Challenge.
Livia Firth begins her green carpet challenge at the Globes
byLivia Firth rocked a black-and-white Armani gown made from recycled plastic bottles at the 69th Golden Globe Awards in Los Angeles on Sunday. The Eco-Age creative director also kicked off the 2012 season of her self-directed “Green Carpet Challenge” at the Globes—her third, for folks keeping score a