IKEA made history last month when it became the first major retailer to obtain 100 percent of its cotton from “more sustainable sources,” specifically farmers who “use less water, less chemical fertilizers, and pesticides,” according to the Swedish furnishings giant, which uses around 0.7 percent of the world’s cotton in everything from sofas to dishtowels.
Outerknown, the new menswear label by champion surfer Kelly Slater, is more than your typical celebrity clothing line. The Kering-backed venture is Slater’s attempt to “smash the formula” by creating stylish garments for men in a sustainable and transparent manner.
Timberland has teamed up with music mogul Pharrell Williams to create a pair of boots inspired by nature—bees, to be exact.
Meet Justine Pulford, 2nd year fashion design student at CPUT and 2015 Remake Design Challenge fashion finalist.
H&M’s launching it’s new “Conscious Exclusive” Collection in less than a month. Fronted by actress-activist Olivia Wilde, the retailer’s 2015 “Conscious Exclusive” collection features planet-friendlier fabrics, such as hemp, organic cotton, organic linen, organic silk, Tencel, organic leather, and recycled wool, in black-tie-ready silhouettes.
H&M has appointed Olivia Wilde to be the new face of its environmentally sustainable “Conscious Exclusive” collection. The line’s third celebrity spokeswoman, the Hollywood actress suceeds supermodel Amber Valletta, who in turn inherited the role from French singer-actress Vanessa Paradis in 2013.
The Textile Exchange has just released a new study proving that organic cotton causes less environmental damage than conventional cotton.
Patagonia has launched “Truth to Materials”, a seven-piece capsule collection made from reclaimed fibres and fabrics, that explores what it describes as “radical new methods of manufacturing.”
Freedom of Animals, dubbed as the“Céline of vegan fashion”, has partnered with PETA to create two limited-edition carryalls in support of the animal-rights group’s lifesaving work. The New York-based label manufactures elegant, cruelty-free bags that are beloved by fashion it-girls such as Anne Hathaway, Kerry Washington, and Sarah Jessica Parker.
Earthchild clothing has launched it’s first recycled concept store at the V&A Waterfront.