sustainable soles

Sustainable Soles from Gucci

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Gucci have become the latest brand to design an eco-friendly shoe line as part of their pre-fall 2012 collection. Following in the footsteps of the likes of Stella McCartney, the new shoe collection designed by creative director Frida Giannini will use biodegradable plastic instead of leather or suede to create chic, guilt-free footwear. The project is part of Gucci´s ongoing commitment to the Copenhagen Fashion Summit, the world´s most important conference on sustainability and fashion.